Young guys, with a dream

Our passion for cycling, especially the more extreme version, goes back to our childhood. Building (unsafe) jumps and jumping over each other was our definition of fun. Through many broken bones, mutual lessons, and tons of fun, we grew older, wiser, and faster. These days, we enjoy flying through the air, going fast on technical tracks, cruising in the bike park, or sweating it out on our enduro or racing bikes.

Think, design, test, repeat

As every mountain biker knows, vision is crucial when conquering technical terrain. You'd think, "I'll just buy a new pair after a muddy weekend." Unfortunately, buying new glasses every week, month, or even year is quite expensive. Fed up with high prices for quality glasses, we decided to design our own in 2022 at an affordable price without compromising on quality. After many iterations of product design, testing, and (again) crashing ourselves, we've learned the optimal design for our glasses. So, what about the lenses? That's why we designed Lumitron™, our proprietary lens technology.

Finally, it was self-evident to us that a product by and for outdoor enthusiasts should be sustainable. After a long search for the right materials for our frames, we arrived at our high-end, biobased eyewear, which you can find in our webshop today.

Fast forward to today

Today, Naos Optics is growing rapidly through our retailers, distributors, and our online store. We're grateful for the support of all our customers and are constantly improving our products based on their feedback and our own experience, while constantly testing them by cycling, hiking, kayaking, and more. We've also welcomed many new ambassadors to the Naos family.

Source, Official NAOS website: https://naos-optics.com